Web 3.0 (also known as web3) is the third generation of the internet. It acts like an interconnected web-based system that transfers information in a decentralized internet and democratic way to give you a faster and more personalized user experience. Web 3.0 isn’t just about how your computer works; it also includes settings for how humans communicate with each other. It uses artificial intelligence, machine learning, and semantic data to keep your information safe and secure, making it pretty much impossible for anyone but you to access it unless you choose to do so!


Many tech giants such as Google, Facebook, and Microsoft are reaping the benefits from user data without most people even knowing. However, thanks to web 3.0 technology, emerging services will reward you for the amount of information you provide about your needs, wants, and desires. People should be compensated for their time and data rather than being deceived into giving valuable data away.


The third generation of the Web demonstrates to both machines and users how important it is to communicate with one another in a way that’s as natural as any communication between humans.


The Evolution of The Web Technology

The World Wide Web is the major tool used by billions of people to exchange information and communicate with others over the internet. The Web has changed dramatically over the years, and its current applications are nearly unrecognizable from its early days. The Web’s evolution is frequently divided into three stages: Web 1.0, Web 2.0, and Web 3.0.

The Evolution of The Web Technology

Web 1.0 (1989-2005)

The earliest version of the internet was known as Web 1.0. Web 1.0 existed roughly from 1989 to 2005, making it a little over two decades old and still a fairly young phenomenon changing as often as we all know! Consider Web 1.0 to be the read-only or Syntactic web. Most participants were content consumers, while the makers were web3 developer  who built static websites with material delivered primarily in text or graphic format.


Web 2.0 ( 1999-2021)

Most of us have only seen the web in its current version, often referred to as Web 2.0 or the “read-write web.” You don’t have to be a developer to participate in the creation process of Web 2.0. Many apps are designed under such a premise that anyone may become a creator. One can create thoughts or share them with others using these applications, which include platforms such as Facebook, Flickr, Instagram, Twitter, and more. These social media sites make it possible to publish publicly and reach out to millions of people with your thoughts or creations in no time!


Frameworks have become available that make Web 2.0 development much easier and simpler, such as ReactJs or AngularJs. As a result, users are more inclined to use their services because the technology is built around their needs and desires. Therefore, product management doesn’t need to invest all of its time into programming: now, the user interface can be created using a WYSIWYG editor like Adobe Experience Design instead of HTML5, CSS3, and Javascript; all of which rely heavily on Javascript frameworks since they aren’t very beginner-friendly.


The user experience of a popular app is often remarkably and effortlessly simple, especially when the app grows more and more popular. This is why that particular app can get traction so quickly – people are impressed by how easy it is to use. Many software businesses initially focus on expanding and retaining new consumers without making any money, but they invariably have to start generating revenue of some kind within time.


More data means more money for the companies that gather it. This results in more clicks, which means even more money. Exploiting user data initiated the widespread internet that we are now familiar with and dependent on. This ultimately leads to data breaches in Web 2.0 applications, compromising our personal information, resulting in identity theft and direct financial harm.


In a decentralized Internet model, you cannot control your data or its transmission. In truth, companies frequently track and save user data without permission. The firms in charge of these platforms will then own and manage all of this information. As we saw with the Snowden leaks, governments can easily interfere, control, or shut down applications using centralized servers. Still, they don’t have this ability when storing your data in a decentralized blockchain model.


Having said that, if there is a period of high volatility or uncertainty, banks have been closed by governments or forced to block people’s accounts in the past. Banks are frequently caught in the middle of government interventions, as they are digital and centralized, making them more vulnerable to government damage. Web 3.0 attempts to address some of these flaws by daydreaming up new ways of building and interacting with applications from scratch.


Web 3.0 (2006- Ongoing)

Artificial Intelligence (AI) and Machine Learning (ML) enable computers to understand natural human language increasingly more sophisticated and relevant, helping humans communicate better and bringing about a more transparent society for all parties involved. In many ways, the third iteration of the World Wide Web is ushering in a new era of collaboration and communication. The decentralized nature of Web 3.0 refers to how users or platforms share ideas or data freely rather than through centralized channels that may become compromised eventually.


Instead, Web 3.0 apps can be built on blockchains, decentralized networks of numerous peer-to-peer nodes (servers), or a hybrid of the two. These programs are decentralized apps (DApps), and you’ll hear that term a lot in the Web 3.0 community! If you haven’t heard of DApps before today, no worries – we’ll see why they could very well replace traditional applications that run off one central server. One major advantage of decentralization is that it helps establish global network participants (developers) can trust because they get rewarded for delivering the highest quality services to establish a stable and secure system not just for themselves but for everyone else using it too!


Let’s have a look at the comparison of Web 2.0 & Web 3.0.


Web 2.0 vs Web 3.0 

The world of Web 1.0 was largely static and focused on organizing information in the most helpful way possible. With Web 2.0, the web became more dynamic. It provided many tools for users to share not just their aggregated information but also their creations which could help make all other user-generated content more useful and powerful with time to boot. Thanks to Web 3.0, more intelligent, useful content can be provided to users who, in turn, can help distribute it better than any two-way channel like email or instant messaging could ever hope to accomplish by themselves.


How does web 3.0 work?

Blockchain is most commonly associated with the cryptocurrency market, traded under the label of cryptocurrencies or just BTC. But did you know this technology can be used in such a way to design similar applications but with different parameters and attributes that operate by themselves? These applications don’t have centralized databases – instead, they have decentralized ones that do not rely on specific authorities to run them. This makes it easier for all processes to take place automatically without human intervention and monitoring, unlike web 2.0, which relies on resources accessed through browsers or some application-specific software sent from centralized servers owned by the companies that run them.


Anyone willing to build a blockchain application deploys their code on this shared state machine; the front end remains almost the same as in web 2.0.


Benefits of Web 3.0

As we become more computer-literate, we search for websites to help us with our day-to-day lives. Soon, we will all be able to receive software updates and news on everything to do with work or play throughout the day right from our home computers. With this new web that is smart and adaptive, you can trust machines to take care of things in the background while your attention shifts elsewhere. Here are some advantages of web 3.0:


1) Control and Data Privacy 

Users will benefit most from having users have entire ownership of their data. They won’t need to worry about large organizations like Google or Apple abusing their information for the organizations’ purposes; they’ll be the ones who remain in control.


2) Flawless Services

Decentralized data storage will ensure that the data is accessible to users in any given circumstance. With multiple backups and server failures, users are guaranteed to have their data saved and accessible even if their service provider decides to go offline temporarily. There is nothing that can stop this from happening.


3) Clarity

Regardless of whether users opt for Ethereum Classic or another specific blockchain, platforms will undoubtedly monitor their data and provide the option to inspect the code behind the platform so that any personal bias by one’s team doesn’t override the input of other participants.


4) Improved Data Processing

Web 3.0 is beneficial for problem-solving and knowledge creation tasks because it embodies artificial intelligence to filter out valuable information from a huge quantity of data (without having the user(s) do it themselves). That way, you can find exactly what you’re after with the least effort. Web 3.0 fulfills these demands by utilizing past behavior prediction to provide an accurate timeline for client needs so businesses will be prepared in advance to meet their expectations and aspirations, resulting in flourishing businesses.


5) Platform Without Restriction

Because of the blockchain’s transparency and accessibility, users can create their addresses or interact with the network. This feature will make it easier for users to transfer assets or wealth anywhere across the globe in no time at all! Users cannot be restricted based on their gender, income, geographical location, or sociological factors.


Why Web 3.0 is Important For The Future 

Web 3.0 is a huge change for the internet and how we use it. Here are the top three reasons why web3 is going to be important in the coming years:

1.Less reliance on centralized repositories: 

Web 3.0 is the third generation of the World Wide Web and will be able to make the internet diverse, decentralized, and owned by those who use it. This platform would allow people to own their data so that hackers, leaks, or reliance on central repositories could be avoided. Allowing users to own their digital footprints and verify them using blockchain technology means they can take charge of how they and their data are used.


Better search assistance powered by AI: 

Web 3.0 will be very important for sites in 2022, as most users will continue to want to browse custom and individually tailored content from websites.


Reduced dependency on intermediaries:

AI will change the world by disintermediating businesses, removing rent-seeking middlemen, and distributing value directly to consumers in a network. In these decentralized structures, users will work together to care for formerly hard-to-control problems.


Web 3.0 & Digital Marketing

Here are some reasons that web 3.0 can have a major impact on digital marketing:


Less focus on keywords:

Keyword optimization is less important in web 3.0, while the focus will be more on multimedia content that understands users’ needs and queries.


More significance on Microdata:

Many internet users are now adding Microdata and Schema markup to their pages to help the search engines read what their content is about. These HTML tags allow users to define the structure of their sites so that when internet searchers explore potential matches, they can easily find what medium to use or where best to direct people when necessary. This helps marketers stay ahead in the game by using these tags and keeping an eye on what other people do.


Growth of hyper-personalized experiences:

Web 3.0 will also make websites more user-friendly and practical by creating fluid and appropriate links online to a person’s actual needs. For example, instead of receiving pre-arranged information in one simple format, getting personalized results is something the future of web browsing promises because it keeps you direct to content that’s relevant to your needs right now.


Web 3.0 & Blockchain

Blockchain is often associated with web 3.0, a concept that many don’t fully understand. In simple terms, blockchain is the technology that helps power web 3.0, but it also has other uses as well such as for instance in smart city solutions,

Blockchain is an efficient, effective, and secure way of storing data such as your application logic, macros, and user data in a decentralized network. All the actions on the blockchain are validated by a consensus of nodes rather than any one central party, responsibility for which can be quite risky when compromised. This will allow you to significantly cut costs and maintain privacy and security while ensuring that there is no potential for malicious attacks like DDoS or hacking incidents.


Blockchain technology today is geared towards decentralizing things that usually require a centralized system. This includes using the stored data to analyze and process various questions to provide the user with exactly what they are looking for.


Web 3.0 and Metaverse

Metaverse is a futuristic idea of how a future connected version of the internet would be. Clearly, Facebook is attempting to move much quicker than its competition to bring this idea into existence sooner rather than later. Still, this may not come to fruition any time soon. Nonetheless, it’s undoubtedly time for businesses to start exploring the boundaries of the internet and what the Metaverse might have in store for all users from here on out!


Unity generally refers to a virtual world environment accessible to users over the internet. It is a digital space designed by using “extended reality.” This combines augmented, virtual, and mixed reality to make the experience more lifelike. At the moment, all people interact with each other through social media platforms (like Facebook or Instagram) or messaging applications (like Whatsapp). They can communicate in this space by having their own avatars, texting, or playing games together.


Presently, Metaverse is more associated with gaming, but this isn’t limited only to online games. The internet is called the ‘Web 3.0 Metaverse’, a development platform for virtual reality that has applications in gaming, businesses, and especially in education.


Final Thoughts

Web 3.0 will truly be the next internet. It will be a web where users have complete control over their data and privacy and also permit companies to use their data (or not). All this will be powered by blockchain as well.


We’re gradually moving toward an internet where people will have complete control of their data and privacy and be permitted to choose how they would like to share that data. All this will be powered by blockchain services, which will accelerate the honest and transparent use of user data.