Recent eCommerce statistics will blow your mind.
At the beginning of 2021, the estimates on Oberlo predicted that the number of global digital buyers would be 2.14 billion. With an expected global population of 7.87 billion people, digital buyers account for 27.2 percent of the world’s online shopping population. Shocking right?
This growing population and increasing demands present the biggest challenge for any seller, online or offline – to differentiate their business from others. This differentiation is probably one way to succeed as a brand or a name. By now, the COVID-19 crisis has left its mark on the digital landscape. We’ve witnessed and experienced a drastic shift in customers’ buying preferences. People lost their jobs, and many are still tackling the unemployment phase. This uncertainty has forced people to slack on expenses and stick to the necessities, or ‘basics’ only. As a result, many industries like travel, hospitality, and other luxurious products suffered a sharp decline in sales.
However, consumers these days prefer shopping online. Such consumer behaviour is becoming the new normal for the way people shop for stuff like daily groceries, clothes, and gold. This new normal, in a nutshell, has defined the future of eCommerce by bringing in opportunities for beginners planning to set up and run their own online stores. So, are you digging too deeply into what you should sell in your online store? Lucky you, you’ve found this guide that’ll tell you everything from which niche market is going to prosper in 2021 and 2022, plus help you choose a dedicated eCommerce theme for WordPress.
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Popular WordPress Ecommerce Themes For Top Niches
Beauty and Healthcare Products
WordPress eCommerce theme development and eCommerce theme development offer promising opportunities for both new and experienced sellers in the beauty and healthcare products industry. Undoubtedly, this evergreen eCommerce niche holds immense growth potential, whether it’s a brand or an online store specializing in mineral makeup or cruelty-free beauty essentials. While embarking on this journey may not be without challenges, it undoubtedly sets your business apart from others within the niche.
To make your beauty and healthcare product eCommerce website stand out, it is essential to impress visitors from the very first glance. This can be achieved through the creation of custom WordPress eCommerce themes and meticulously crafted eCommerce themes. By incorporating attention-grabbing features, you can create a captivating user experience that leaves a lasting impression on potential customers.
Source: aThemes.com
Botiga is a complete eCommerce theme that features elegant and minimalist designs that perfectly showcase your beauty and healthcare products. This theme offers multiple listing styles and customization options, different checkout styles, and various product page gallery designs. It also lets you add long blogs that can excellently highlight and promote your products. Additionally, you get the flexibility to choose cart layouts, badge styles, and much more. So, if you’re looking for a sophisticated and flexible theme, you’ll love Botiga.
Source: themeforest.net
Cosmetro is a go-to Elementor based WooCommerce theme. It is a complete theme for those who are selling cosmetics. The theme beautifully outlines your niche. Since it comes with over 30 pre-built page templates, you get too many customization options. You can easily insert additional modules like sliders, carousels, and post grids to add enriched content.
The best part about Cosmetro is that it comes with seven skins to choose from:
- Cosmetro
- Perfume
- Jewelry
- Accessories
- Tattoos
- Organic Cosmetics
- Lingerie
- Clothing
Technology and Home Office Equipment
The trend of ordering technology and home office products online rose during the pandemic and is still enduring. Many people started working from home during the crisis and have adopted the lifestyle as their new normal way to work. To improve and maintain the quality of work, they show interest in investing in home office equipment and gadgets.
As a new online seller, you can support remote working trends by selling in your eCommerce store the best technology and home office equipment.
Source: afthemes.com
StoreCommerce is a fully responsive, functional, and powerful multipurpose theme. Its extensive features offer an incredible user experience. You can either customize the theme as a gadget store, automobile site, fashion and clothing store, or more. Also, the primary benefit of choosing this theme is that you’ll get an SEO-optimized, responsive, and translation-ready WordPress theme. StoreCommerce comes with many features that you cannot shun – 10+ custom widgets, SEO optimized, product grid widget, a responsive layout, and translation ready.
Source: CSSIgniter.com
Nozama Lite clearly looks familiar and inspired by Amazon. The homepage has a grid-based layout. This allows you to link popular categories to most technology and home office equipment or simply showcase the new arrivals. Although it comes with a blue and orange scheme, you can easily change the colour to match your brand. Besides convenient customization, Nozama Lite is compatible with page-builder plugins such as Beaver Builder and Elementor. Thus, you can indisputably create your own unique layout. The key attractions of the theme are its quick loading, full responsiveness, and optimization for SEO.
Organic and Eco-Friendly Products
Consumers are taking every possible step to reduce their carbon footprint, whether by using sustainable straws or reusable food wraps. This trend of removing and reducing plastic or single-use products is getting more critical than ever. Also, biodegradable bags and accessories have been dominating the fashion world in recent years. So, if you’re choosing to sell organic and eco-friendly products in your online store, try to focus on one category that the audience is demanding the most.
Source: wordpress.org
The Hypermarket is a WordPress theme. Although the name might sound chaotic, the actual design is quite simple, calm, and spacious. This is a minimal theme that offers you a lot of whitespaces to offset your products. At the top of the homepage, you’ll find a nearly full-width featured product that predominantly highlights one of your bestsellers. Above all, the theme includes prominent price stickers and call-to-action buttons that can very well convince the buyer to press ‘Buy’;.
Hypermarket is compatible with WooCommerce and its responsive design looks great on any device. Insert the highest quality images and make the complete look come together with multiple page templates, blog templates, social media integration, gallery options, banners, and more.
Source: envothemes.com
As the name suggests, this WordPress theme excellently supports your purpose and goal of selling organic and eco-friendly products. This free theme is fast, clean, and modern-looking. Users can get a lot of Envo eCommerce since it supports popular page builders like KingComposer, Beaver Builder, Elementor, SiteOrigin, Thrive, Divi, and many more. The key features that swiftly prompted the urge to choose this theme include:
- Responsive design
- One-click Demo Import
- Remarkable creation for WooCommerce
- SEO friendliness
- WPML and RTL
DIY and Home Improvement Products
The aftermath of the COVID-19 pandemic has given people, specifically homeowners, the chance and the time to fulfil their dreams. People are now participating in and initiating more home improvement projects. Well, new sellers can grab this opportunity and initiate their home improvement projects. Many clueless homeowners will benefit from your store and satisfactorily complete their projects without stressing out.
So, your website needs to seal the virtual excellence of capturing the attention and impacting their thought process of how they want the corners of their homes to turn out.
Source: aThemes.com
Sydney is a WordPress theme that conveys the trust customers need from most good DIY and home improvement products. The eCommerce store is all about showcasing and delivering exquisite products or services, and so, for a new seller, this theme is perfect. Sydney’s layout goes better with Elementor. On top of that, you get the support of the drag-and-drop page builder plugin. It is a suitable choice for every beginner because you get the benefit of a number of time-saving and handy features under one hood.
Sydney can affirmingly meet all your needs when it comes to setting up the best eCommerce store. What’s more? It’s totally free!
Source: woocommerce.com
The StoreFront (free) theme is the flagship theme of WooCommerce. What’s most interesting is that it is free and you get to explore too many features with one theme. The features are simple and straightforward, giving you a shop layout with everything from WooCommerce categories to recent products and more. Add images and elegant colours to your DIY and home improvement product store.
Don’t hesitate any longer, take the initial step towards developing your WooCommerce e-store and get in touch with us today.
We would be delighted to engage in a discussion about your project and offer a tailor-made solution that caters to your specific requirements.
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FAQs
E-commerce themes for WordPress are templates that are specifically designed for online stores. These themes include features such as product pages, shopping carts, and payment gateways to help you create a professional and functional online store.
Some popular e-commerce themes for WordPress include:
- Astra
- Divi
- Shopkeeper
- Flatsome
- WoodMart
- WooCommerce
When choosing an e-commerce theme for your WordPress store, consider the following factors:
- The design and layout: Look for a visually appealing theme and easy to navigate.
- The features and functionality: Consider the important features of your store, such as payment gateways, product pages, and shipping options.
- The level of customization: Look for a theme that offers a high level of customization so you can tailor the design and functionality to your specific needs.
- The level of support: Make sure the theme has good support options, such as documentation and customer support, in case you run into any issues.
Yes, most e-commerce themes for WordPress are highly customizable, allowing you to make changes to the design and functionality of your store. Many themes come with various customization options, such as color schemes, fonts, and layout options, which can be accessed through the theme’s options panel. You can also use WordPress plugins to add functionality to your store.
Setting up an e-commerce theme for WordPress is generally straightforward, but it can be time-consuming depending on the theme and the complexity of your store. Most themes come with detailed documentation and instructions to help you get started, and many also offer support if you run into any issues. If you are new to WordPress, you may consider hiring a professional to help set up your store and ensure everything is set up correctly.
